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PR Agency FAQ’s

Beautiful Planning Marketing & PR / PR Agency FAQ’s

Here at BPM-PR Firm, we have been in business for over 18 years. So you could say that we have a bit of experience making successful PR and marketing campaigns go round. Here are a few frequently asked questions that we receive at our agency. We hope that this will help to guide you through your selection in a PR agency or Digital Marketing agency for your brand or business.

Here at BPM-PR Firm we are not freelancers fumbling around in the dark hoping that your Public relations or digital marketing campaign will be a success. We are a strong team of successful publicists that will work day and night as an extension of your business. As such our service timelines run as follows:

How long do I need to retain your PR Agency for?

  • Our public relations retainers only run for the duration of 6 months, 12 months or 24 months.
  • For events our retainers can run 3 months at a time, we require a 2-month minimum lead time prior to the event to really ensure its success.
  • For brand activations with our celebrity endorsers or influencers for a digital marketing campaign, we require a 7 business day lead time. These can be one-shot deals or we can craft a longer-term promotional campaign for your brand or business.

How long will it take for me to begin seeing media placements?

We work to obtain online digital news placements, print magazines, print newspapers, television, partnerships and more. That being said we work fast. Our clients generally begin seeing media placements roll in during the 6th week of working with us within standard public relations retainers, . For higher priced services or products it is not abnormal for the process to take a bit longer. We generally go after low hanging online digital news first and we pitch for large scale print magazines. Print magazines are a different animal and need a three-month calendar lead time due to their early issue closing dates.

How much will a PR Agency retainer cost me?

At our PR Agency, we do offer 3 different packages a Basic PR Package, an Intermediate Public relations package, and an Advanced. Please contact us for additional information. The cost of your Public Relations firm is and should be thought of as a strategic investment for the growth of your brand. Determine your monthly spend and be prepared with a PR budget. At BPM-PR we only work on monthly retainer contract or a solid project rate. Contracts with BPM-PR run for 6 months, 12 months or 24 months. Costs can vary depending upon project need, however, at BPM-PR Firm we will never upsell you anything that you do not need until your brand is truly ready for it. We also do not have any hidden contract costs.

For events, Celebrity endorsements , Influencer marketing or digital marketing campaigns we will provide you with a custom quote.

Do I have to run a national campaign or can it be local?

We can easily run local public relations campaigns at our agency without issue. State to state or multiple states at a time.

Do you run international PR campaigns?

Yes we do! Though we are NYC based, we have various case studies that you can view surrounding both USA and international campaigns. We work worldwide including Canada.